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The Value of Employee Pulse Survey’s During Covid-19

Written by

Laura Belyea


In the new world order we find ourselves in, there are new ways of working Covid-19 has imposed on us. For better or worse, it has accelerated digital change, resulting in more of us working remotely and flexibly, changing our working lives forever.

As we now reach a new stage in the pandemic with restrictions lifted, many will return to work. With this comes new challenges, highlighting the importance of HR practices in place.

Understanding engagement levels and performance issues is key to an effective and productive workforce. Which is why taking the ‘temperature’ of your workforce is of vital importance during the current pandemic.

Time for a cultural reset?

Before thinking about future ways of working, it’s useful to take a step back and evaluate your company culture. If Covid-19 has afforded us anything, it’s the opportunity to review the way we operate and take a ‘cultural reset’.

The latest research shows that the vast majority of individuals (77 per cent) consider a company’s culture before applying for a job there. For those in roles, studies show that organisations with a strong company culture tend to produce better results.

But even in the short-term this is important to measure – for employees as well as customers. As a HR publication recently expressed in light of Covid-19: “Companies can now be measured by how they prioritised the needs of their people, their customers, their shareholders and the communities in which they operate.”

So, how can you best tap into this? Let’s take a look…

 

The importance of Employee Pulse Surveys

You may have read about or seen employee pulse survey examples. These are quick and frequent surveys that provide valuable insight into the wellbeing of a team or company. For best results, they are conducted monthly or quarterly to provide a snapshot of a company’s ‘health’, hence the name. 

Why are these important? Well, at the rate of change happening right now they can provide a real time analysis the issues employees are facing. This allows companies to adjust, respond and recalibrate – essential for progress.

There are many employee pulse survey wellbeing benefits, here’s just a few:

 

1. Real-time results

 

Sure, annual reviews provide an important opportunity for feedback, but as we know a lot can happen in a few months, let alone a year. Pulse surveys afford businesses real-time insight into what is happening (or not happening) in a corporation at any given time. This provides insight into employee morale, as well as wellbeing and motivation levels.

 

2. Track engagement

 

An engaged workforce is likely to have less absenteeism and higher-rates of output. For this reason, it’s valuable to track employee engagement levels. Inviting regular feedback and listening promotes higher levels of engagement and makes teams feel valued and cared for.

 

3. Assess wellbeing

 

If your company doesn’t already have a wellbeing strategy in place, it’s likely to be one of the new ways of working Covid-19 heralds. With working from home and dispersed teams, we need to find ways to come together and regroup, while remaining remote. Pulse surveys can provide valuable guidance to your business.

 

4. Beneficial for your bottom line

 

And finally, it’s important to track your company culture. In doing so you can better retain talent, improve employer branding, and see better results all around. It has been found that a poor company culture affects the economy by £23.6 billion every year, so there’s never been a better time to take note!

Next Steps

Employee Pulse surveys have become essential in global HR practices everywhere.  The Talivest Employee Insights Tool provides surveys to measure what really matters to employees throughout the employee lifecycle and how it affects productivity including wellbeing, stress and burnout.  Drive action across the organisation and measure engagement in real time with Talivest. Request a demo to learn more about how these can add-value to your organisation.

 

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